Virtual Seller Central

Virtual Seller Guidelines

Simple Steps for Virtual Consigning

   1. Gather items.

   2. Enter into the tagging system.

   3. Relax while we coordinate the marketing and selling for you.

   4. Tag only the items that are sold.

   5. Drop off everything at one time to one location!

What We Accept

New and gently used items from everyone in your family and every room in your home.

See a complete list of ideas from around the house on the What to Sell (Virtual) page.

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What We DO NOT Accept

  • Dirty, stained, pilled, damaged, worn, inoperable items, missing snaps, worn toes on shoes, etc.
  • Items missing (or ‘needing’) batteries
  • Car seats, car seat boosters and car seat bases set to expire within the next 12 months. (Most car seats are 7-10 years.)
  • Infant bathtubs manufactured before October 2017 (or missing expiration date).
  • Cribs manufactured before June 28, 2011 (or missing expiration date).
  • Crib mattresses manufactured before August 16, 2022 (or missing manufacture date).
  • Items subject to safety or *recall notice, including those with a safety notice (i.e. crib bumper pads, Dock-a-Tot Deluxe+). Recalls and safety notices can be found on
  • *Recalls that have been corrected per the manufacturer’s instruction are accepted; details and photo(s) required (i.e. manufacturer replacement strap installed for 4Moms Mamaroo)

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Prepping for Item Entry

You are responsible for providing the item as described and photographed once the data entry period is closed.

  • Clean items. Launder, wash, and/or wipe down items with a dry or wet cloth.
  • Inspect ALL ITEMS prior to entry into the system. All items must be clean, non-damaged, and in working order (including working batteries). Clothing should be free of stains, holes, pilling, odors, shrinkage and wear.
  • Find a good photo spot. Use a clean, simple background with excellent lighting. Avoid shadows.
  • Verify items have not been recalled.
  • Measure items. Type dimensions for decor and furniture in the description (L x W x H)
  • Remove item postings from other platforms.
  • Organize your items by category and size. This speeds up the item entry process. (optional).

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Adding Items to the Sale

Item Limit: 300 items

Once an item has been uploaded to the storefront (reference data upload dates on seller timeline), changes may not be made. Plan to double check all item entries prior to data upload dates.

In your KidStuff Sale Seller account, select ‘Manage Items’, select ‘Add’, then follow the guidance below.

PHOTOS. See the photographing items section below.

CATEGORY. Choose the category that makes the most sense if you were shopping for the item. 

SIZE. This must be accurate!

BRAND & DESCRIPTION Fields. Use all space provided in the ‘Brand’ field then continue typing in the ‘Description’ field for the most character usage.

  • If no brand is identified, begin typing the description in the brand field. 
  • Avoid starting the brand field with numbers or special characters.
  • Specify sizes for clothing (i.e. YL 10-12, 12 Husky, 18-24m, 14 Plus)
  • When entering size-ranged clothing, use the LOWEST size of the range on the label. For example, 6-12 month clothing will be sized as 6 months.
  • Enter dimensions of home decor and furniture.
  • Use specific keywords in describing the item to increase your sell-through potential.
  • Enter manufacturer and expiration dates, where required (i.e. car seats, infant bathtubs, cribs)
  • Check the ‘Required Additional Item Information’ below for text that must be included on specified items. Items missing this information will not publish on the storefront.

Example: (for an item properly listed in 12 months)

BRAND: OshKosh, 12-18m, fleece sleeper,

DESCRIPTION: purple narwhals, NWT

Reads on storefront as: OshKosh, 12-18m, fleece sleeper, purple narwhals, NWT, 12 months

(The ’12 months’ listed at the end of the description that was not typed in is due to the size field populating in the storefront for shopper convenience. This is why the specific size should be typed directly after the brand and not at the end of the description.

PRICE Minimum price is $3.00. Items less than $3 in value should be grouped together. Price to sell at full-asking-price for maximum profits.

DISCOUNT. Check this box if you would like your items to sell discounted during the final days of the sale.

Required Additional Item Information: (If additional space is needed to add information, you may enter it here.)

  • Cribs: manufacture date
  • Crib Mattresses: manufacture date
  • Car Seats: manufacture or expiration date
  • Infant Bathtubs: manufacture date
  • Furniture: dimensions
  • Decor: dimensions
  • Clothing – range and special sizes: size as listed on tag
  • Knock-off brand items must be annotated (i.e. Kate Spade knock-off purse)


For instructions on how to enter items, click here.

For instructions on how to transfer items, click here.

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The data upload is when KidStuff Sale uploads all entered items to the storefront. When this occurs, the items that are in a seller’s inventory are locked from any changes. 

At each data upload time, all items in the ‘Manage Items’ screen must be as they should appear on the Virtual Storefront. Once the data is captured the shopping cart will appear to the left of the item. At this point, no edits or deletions may occur and the item will be offered for sale online.

DO NOT cross post items on other platforms. 

There are multiple data uploads that occur during the item entry dates. These dates can all be found at the top of the Seller Timeline. 

Be sure all items you have entered or transferred are in your possession prior to each upload. Items sold that are not brought to the venue will incur administrative fees as outlined below.

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Item Photos

The quality of photos is an integral part of selling virtually as many shoppers scroll through inventory on smartphones. 

Take photos that sell:

  • Clean items – Anytime you are taking photos, the item should be clean.
  • Lighting – Use a well-lit area or room with natural lighting. 
  • Objects in background – Background items clutter the image.
  • Contrasting background – Use an opposite color background (i.e. sheets, wood flooring, solid carpet, etc.) to make your items stand out.
  • Orientation of photos – Portrait appears best, landscape works fine. Make sure photos are not showing sideways in your seller account.
  • Cropping Images – Avoid cropping. Cropped images appear smaller on the storefront. 
  • Collages – When used, limit to two photos, straight up and down, fit to the edges of the image, with plain borders. If additional photos are needed for high-value items, you may enter additional photos here.
  • Hands in photos – Avoid holding an item to take a photo. Set objects on a surface to take photos. 
  • Size of objects – Type dimensions in the description. DO NOT use objects/rulers in photos

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Transferring Items

You may transfer items from previous sales, both in-person and virtual. 

For instructions on how to transfer items check out our blog post here.

When transferring items, double check that you still have the item in you possession. 

If an item is not available and has sold, an administrative fee will be assessed as outlined in the ‘Administrative Fees’ section below.

Effects of sold items not brought to the venue: (transferring without making sure items are still available is the most common occurrence)

  1. Sell-Thru Rate. KidStuff Sale often provides incentives to sellers with high sell thru. Each item not produced decreases incentive potential.
  2. Seller Payout. Sold items not brought to the venue will accrue administrative fees that are deducted from seller proceeds.
  3. Sales Lost. Sellers are often selling similar items and a shopper could have purchased from another seller who had the item available. 
  4. Shopper Retention. Disappointed shoppers may not return to make a purchase the next sale.

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Administrative fees

*Updated May 10, 2024

Follow guidance in ‘What We Do Not Accept’, ‘Adding Items to Sale‘, and ‘Packaging Sold Items’ and this section should not apply to you! Fees cover the labor costs of handling, checking, pulling, and sorting unsellable items and/or contacting seller to come correct the issue. Thanks for understanding.

  • Failure to Enter Required Data relating to recalls in the description – $5 flat fee (Car Seats, Mattresses, Baby Baths)
  • Dirty, Damaged, Unsellable item Pulled from Storefront – $3 each
  • Recalled Items – $5 each
  • Expired Car Seats, Cribs, Mattresses – $5 each
  • Unacceptable Packaging – $5 each (tags on multiple sides of packaging, stacking tags, dirty or sharp that is not packaged to prevent damage to other items, etc.)
  • Fragile Items Not Packed to Protect from Damage – $5
  • Rejected Items & Items Not Produced – Purchase price of the item, (reimbursement to the sale for 67% seller posted earning, plus 33% commission earned by sale for marketing/posting/selling the item) 
  • Late Seller Check-In – $10
  • Late Pick-Up Storage Fee *ONLY WHEN OFFERED* – $20
  • Paper check mailed instead of PayPal – $7 (see the ‘Getting Paid’ section below)


KidStuff Sale reserves the right to charge sellers additional fees for unique circumstances that require extra administrative time and/or workload on the staff. Sellers will be notified of the intent and reason for additional fees outside of the published fee structure. Time constraints permitting, attempts to contact Sellers will first be made allowing immediate resolution to alleviate fees. 

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Tracking Inventory Sold

The only accurate method to track items that have sold is in the Settlement Report. Sellers are notified via email duing the sale when sold inventory is uploaded to the sellers’ accounts.

Check out the Virtual Seller FAQs section for questions if you are unable to locate items on the storefront.

Once the storefront closes, you will tag and package your sold items for seller check-in.

  • Verify your check-in appointment has been selected.
  • Print shopper barcode tags from the Settlement Report screen and attach to items.
  • Arrive at your scheduled appointment time.

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Generating Shopper Barcode Tags

Tags CANNOT be printed until after the sale has completed and sales are uploaded to seller accounts.

In the Settlement Report screen, select ‘Print Sold Item Labels’.

All labels will download to your device in a pdf file. 

Verify all labels were generated for sold items.

Print on 65 lb or heavier non-textured cardstock. Print with one of our print partners or print from home. 

Find more information on printing virtual barcode tags and our print partners here.

Click here for a visual instructional on printing sold item barcode tags.

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Packaging Sold Items

Package each item so loose pieces and parts will not be separated. 

Attach the unique shopper barcode tag to each item.

All barcodes must be visible on the outside of the item. If bundling by shopper ID, all tags MUST be on the SAME SIDE of the package. Each barcode will be scanned twice at the venue.

Delicate and fragile items must be packaged as if being shipped to prevent items from breaking. 

Car seats, car seat boosters and car seat bases require the car seat checklist attached to the item when brought to the venue. Here is the link to the Car Seat Checklist.

Check out our examples on packaging sold items.

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Sold Item Check-In

Preparing for a Smooth Check-In

After packaging and tagging items, organize by shopper ID to transport to the venue. 

Shopper bags are arranged in alphanumeric order. This sorting saves time at the venue when you are putting the sold items into the shopper bags. 

Check-In Process

  1. Pull up to the unloading area at your schedule appointment time.
  2. Unload your car into the lobby/greeting area then park your vehicle in a parking spot to allow for other sellers to unload.
  3. A KidStuff Sale Team member will greet you and assign you a scanning station. 
  4. Present sold item barcode tags for items you were not able to bring to the venue. 
  5. Scan all items and notify a Team member when complete.
  6. After being verified by a Team member, you will place all items in shopper bags by shopper code. 
  7. That is it!~


Allow 30-60+ minutes depending on how many items you sold. Only sellers are allowed in the order area – seating will be provided in the lobby for children who must attend check-in. 

Here is what check-in will look like.

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Getting Paid

KidStuff Sale uses PayPal to transfer seller proceeds 10-14 days after shopper pick-up. An email will be sent to sellers once funds are transferred.

Verify your PayPal account email is the same email you receive your KidStuff Sale emails. 

If your PayPal account email differs from your KidStuff Sale registration email, follow these simple instructions

If you do not have a PayPal, you can set one up at any time – or wait until you are prompted when receiving the proceeds email from KidStuff Sale.

If PayPal is not an option KidStuff Sale will mail paper checks (less a $7 processing fee) once unclaimed funds are returned to KidStuff Sale from PayPal. It has been a PayPal policy to return unclaimed funds 30 days after the date of issue. 

Questions about PayPal? Contact PayPal customer service at 888-221-1161.

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Storefront Filters

Filters are generated unique to each sale and derive the text sellers input in the brand and description fields on items. 

Check out our Key Words Guide below to increase the potential of your items being captured in filters. 


  • Check spelling
  • Use all of the space in the character field before adding text to the Brand field when entering descriptions of items.
  • Don’t use filler words – beautiful, cute, nice, etc. – shoppers will be the judge
  • Explain what the item is, not just the brand, color, condition.
  • List the exact size from the tag after the brand to eliminate any question of the item’s size when shoppers find the item via search and filters.

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Virtual Video Tutorial Library

Document Library

From Our Blog

Car Seat Sale Checklist

In order to sell a car seat at KidStuff, you'll need to complete and sign the attached checklist and acknowledgement. (PDF 123KB)

key words

Use the following key words, acronyms and filter identifiers to help shoppers search items (PDF 246KB)

Handy instructional PDF

General directions to print for reference as you prepare your items for the virtual sale (PDF 55KB)

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